Use Failure To Succeed

Today, I wanna talk about failure and how you can deal with it 

In 2015, my bro Paul Foh had an idea for both of us to collaborate & teach Thought Leaders how to sell out their events, since we both were always selling out our events

So we designed the flyer & began promoting the event. It was just N10k 

We got lots of responses, with people asking if they could pay at the venue

We paid for materials, food and the works for at least 50 people

Do you know how many people attended this mega event? Remember that Paul and I are a big deal

I’ll tell you

Zero

Not a soul. What’s the name of our event again?

It was like all the Thought Leaders created a WhatsApp group and agreed: “we won’t attend Steve & Paul’s event” #badbellepeople 🤣

For a seminar called “how to fill out your seminar seats and make money”, we couldn’t even fill one seat

Ironic right? Na so life be

It hurt like hell & we felt like idiots, but we knew that if we ASSOCIATED A NEGATIVE RESPONSE TO OUR FAILURE, it would stick and we’d never have another event 

So we chose to respond differently. We laughed about it, encouraged ourselves & kept quiet 🤫 about the event 

So when you fail, as you sometimes will based on your expectations, CHOOSE A DIFFERENT RESPONSE and get back into the ring and keep on slugging

Failure is NOT AN EVENT, it’s a bus stop on the way to your destination, so don’t stop moving

Today, Paul is Africa’s #1 Sales Coach, and today, I’m .. well.. me 😁

One day of success will wipe away a year of failure 

I hope this failure will inspire you to succeed

- Steve